| Mary Junck Research Colloquium with Rajiv Rimal |
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Thursday, November 12 2009, 2:00pm - 3:30pm
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Who: Prof. Rajiv Rimal, Johns Hopkins University
Bio: Rajiv N. Rimal, Ph.D. (Stanford), is an Associate Professor in the Department of Health, Behavior & Society and Senior Evaluation Officer at the Center for Communication Programs at the Johns Hopkins University Bloomberg School of Public Health. Dr. Rimal brings 15 years of expertise in health communication and risk communication research. His work seeks to understand how individuals, across a variety of countries and cultures, process risk information, and how societal norms affect human behavior. His current work focuses on developing, implementing, and evaluating HIV prevention interventions through the use of mass media, mobilization of community resources, and promotion of interpersonal communication in three countries in Africa - Ethiopia, Malawi, and Uganda. His recent work on HIV prevention has investigated how stigma toward people living with HIV and AIDS can be reduced through the media, and how stigma affects people's decision to acquire an HIV test. His research has been funded by the National Institutes of Health and has been published in journals in communication, public health, and medicine, among others.
Title: Health Communication Theory at Work: HIV Prevention and Stigma Reduction in Sub-Saharan Africa
Abstract: For the last 7 years, Dr. Rimal has been part of a number of teams running interventions to reduce HIV infection in three sub-Saharan countries -- Ethiopia, Malawi, and Uganda. Much of the work, driven by theories of health behavior change, involves the use of mass media, community mobilization efforts, and structural-level changes through economic empowerment. In this talk, Dr. Rimal will present data on the state of HIV and AIDS and discuss challenges in promoting behavior change in resource-poor settings.
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